Category: CRO

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CRO, Marketing

What is multi-armed bandit testing and how does it work?

In our previous article, we briefly touched on the nature of multi-armed bandit testing and how it was a better alternative to traditional A/B

Ezekiel
28 February, 2025

CRO, Marketing

How to keep visitors from leaving your site without buying

Did you know that the average online user spends an average of 5.59 seconds looking at a website’s content? As a marketer, your number

Ezekiel
27 February, 2025

CRO, Marketing

The No-Developer Way to Optimize Your Website for More Sales

No matter how beautifully designed your website is, if it’s not optimized for conversions, you’re leaving money on the table. And here’s the frustrating

Ezekiel
14 February, 2025

CRO, Marketing

Why traditional A/B testing is costing you revenue (and what to do instead)

No matter how much effort you put into optimizing your marketing campaigns, there’s always an element of uncertainty. You tweak your landing page, test

Ezekiel
6 February, 2025

CRO, Growthapp

The Fastest Way to Reduce Customer Acquisition Costs (Without Cutting Ads)

Getting new customers is expensive. Too expensive, in fact. Imagine pouring thousands of dollars into ads, without getting much from it. You’re attracting clicks,

Ezekiel
6 February, 2025

Low Traffic? Here’s How You Can Still Optimize for Higher Conversions

Not every business has the luxury of high traffic. For many website owners, the reality is a slow trickle of visitors—sometimes so few that

Ezekiel
5 February, 2025